PORTFOLIO
Prochain
Prochain
Create a new site that focuses on consulting in the software industry
INDUSTRY:
Consulting
SERVICES:
- WordPress Design and Development
- Creative Direction
- Search Engine Optimization
- Hosting and Maintenance
- Lead Generation
ProChain needed a website that clearly differentiated their software products from their consulting services—a distinction that was missing from their previous site. The existing digital presence emphasized the software itself, but failed to communicate the broader value of the ProChain System or establish the company as a leading consulting authority.
Our challenge was to reposition the brand around its consulting expertise while still supporting its product offerings. This required a strategic shift in messaging, content structure, and UX design. We developed a site that builds credibility through case studies and educational resources, introduces a membership system for deeper engagement, and ultimately drives lead generation by clearly defining who ProChain is and what sets them apart.
We partnered with ProChain to deeply understand their audience and business goals. Starting with a thorough analysis of their existing website and digital footprint, we identified key areas for improvement. From there, we crafted a strategic plan focused on elevating the user experience. This included a complete website redesign, targeted SEO enhancements, and conversion rate optimization (CRO) to ensure every visitor—from casual browsers to serious buyers—could easily navigate the site and quickly find the solutions that fit their needs.
THE RESULT
The result was a well planned site that best represented their software products and helped reduce confusion between consulting services and their flagship products.
Talk to Us About Your Website
When you want to improve your site and are in the market for a web design company where you can boost your business success, Oasis is the right choice. Get in touch with us for a free quote and help you get started.